Caterpillar footwear

http://www.catfootwear.com/UK/en

<!--[if !vml]--><!--[endif]--> <!--[if !vml]--><!--[endif]-->Product – Caterpillar footwear has a variety of functions for their footwear. For both men and women they have a ‘lifestyle’ section and a ‘collections’ section as well as a ‘featured’ section which involves new arrivals, best-selling products and the top rated. Caterpillar also dedicates a whole section to work boots. They have a variety of work boots including ‘style’ boots, boots for ‘usage’ and ones with ‘technology’. This enables them to meet the customer’s needs depending on the style of work the consumer does. For example work boots are available for highly industrial usage, light industrial usage, and they are available with steel toes.

Each individual style of footwear has a name, for example in the picture below; it is called the ‘Colorado’. This gives each shoe an identity which can then be passed on to the customer as they can identify their favourite style of footwear.

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Price- Caterpillar footwear has similar prices to Timberlands with men’s boots ranging from £59.00 (in the sale) to £144.00. Women’s footwear ranges from £40.00 to £109.99.

Place – Caterpillar is located in the United Kingdom, the US, Canada, Australia, Chile, China, France, Germany, Peru, South Africa and Taiwan.

About Caterpillar (from About Us section on website) - Cat® Footwear is inspired by hard work and driven by life in motion. Our licensor, Caterpillar® Inc., is well-known for always setting the bar higher and striving for excellence. As the global leader in heavy equipment manufacturing, they are a brand intent on providing consumers with the tools it takes to get the job done.

 In almost two decades of marketing shoes and boots under the Caterpillar name, our line has grown from a handful of work boot styles to feature multiple product categories and hundreds of diverse styles. From our proprietary technologies to a promise of quality, durable product, we take seriously our responsibility for upholding the values and personality of the Caterpillar brand.

 Our 360 degree brand story offers product that fits the demands of both the job site and the city streets. Our uncompromising nature guarantees that our product, our promise and our people are second to none. We are Earthmovers.